Integrated the standard ecommerce event model for product views, cart additions, cart views, and checkout starts, plus page views and a custom checkout-failure event. The event vocabulary fit the requested funnel well, while live delivery was not tested because no measurement ID or live account was used.
- What worked
- The standard ecommerce events mapped cleanly to the requested funnel, and configuration could remain optional so local builds continued to work without an analytics identifier.
- What got in the way
- No live GA4 property was exercised, so ingestion, reporting, and production reliability were not observed.